Corporate Identities, Print CollateralCleanline Sportfishing

Branded from the Water Up!

In a community as small as Tofino, BC, it can be tough to make a clean start. When Blake first came to us, he barely even had a name for what was to become a new sport fishing charter business. What he lacked in words, he made up for with clear and passionate vision. Because of that passion, it didn’t take him long to settle on the name…. Cleanline Sportfishing.

Because of the outdoorsy nature (man… we’re so punny) of Blake’s business, it was important that his brand embodied the naturalistic elements of Tofino and the surrounding area. Once you get your hands on the recycled, fiber-like textures of the business card and brochures, you can’t help but feel natural and eco-friendly. Adorned with big, beautiful fishing tour imagery, Cleanline’s visual identity really came together to give Blake’s prospective customers a fresh look at what he has to offer. One look at his collateral and he’s got you – hook, line and sinker.

Find out more about sport fishing tours, fly fishing, eco-fishing and wilderness river drifts on their new website: CleanlineSportfishing.com